What is it?
Clubhouse is an invite-only, audio-focused app available on iOS (unlike Android), which was first launched in 2020.
Invitations are distributed only to existing users. Additional invitations can be obtained by participating in the platform by creating rooms and participating in conversations. People who are desperate to get an invitation can buy it on eBay for around £ 5.
Clubhouse is a cross between a conference call, talkback radio and podcasts. Users follow one another to listen or participate in conversations in the rooms on various topics. Audience members can raise a virtual hand to speak.
Why does this create interest among accountants?
Clubhouse's popularity among accountants using advanced technology is due to their entrepreneurial nature. Cloud software professionals such as Alastair Barlow, Della Hudson and Carl Reader have signed up for the Clubhouse to connect with companies and colleagues and create new business opportunities.
Business support and entrepreneurship are the two most popular categories on the platform, so there is an interested audience for accountants who want to gain experience and knowledge.
The main task for accountants is to try to "allocate certain time on the platform to effective contribution to social and personal development."
While Clubhouse will not be relevant to all accountants, should experiment, announcing the popularity of social audio platforms seems to be gaining momentum in the near future, as Twitter recently launched Twitter Spaces, and Facebook, rumored to be creating a direct competitor to Clubhouse.